Future Era Solutions | Stories
Stories
Stories

Stories are a fantastic way to expose your content to your followers. The main advantage of stories is that they immerse followers into a full-screen experience and thus there is no noise that could distract them such as comments and likes. Moreover, stories are placed on top of the page and thus they are more likely to be viewed. Furthermore, stories are also a very effective way of directing traffic to your website using the swipe up link option. Instagram posts are still not able to have clickable URLs in their description, thus they are usually placed as a swipe up link in an Instagram story. Initially, Snapchat came up with the concept of a story back in October 2013. Later on, Instagram introduced it in August 2016 and almost a half of year later WhatsApp and Facebook did the same. Finally, in late 2017, YouTube also introduced Stories. The question is, can you rank these platforms based on the users of stories?


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